To start with, I live in a TV free world. I don't listen to radio much. I almost never find time for the newspaper past the comics and the word search (which I will fight to the death for). I don't read magazines. I also have trained myself to ignore all pop-ups and side ads that may appear on my computer screen. In general this type of media reduced lifestyle works for me. It does not work well for me when I asked to write about marketing. My lower levels of media make it harder for me to comment on media. So I am scrapping from the bottom of the media barrel today......political election signs.
Most elections signs are pretty standard. They have the colour of the party with white lettering on a long rectangular sign. The candidates name is prominently displayed generally in the lower right area of the sign. A picture is also commonly added to the top left hand corner. We all recognize the signs and get the general gist of what they mean each election season weather we pay attention or not. The signs all have a similar layout so that when a person spots it they now instinctively what it is.
One councillor candidate in Wellington County he chose to mix things up a bit. Rather than having the standard layout and colouring he chose to stand out. At first sight his sign looks like an old WANTED sign. His campaign sign is vertical, yellow, with a black and white image in the center. The sign also has writing above and below the image. I have no idea what the mans name is, what ward he belongs too or what party. All I know is hes running for something and he has a beard and a shifty look in his eye. I commend this random politician for his attempt to draw attention to himself but I can't say his attempt was successful.
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